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Advanced Digital Marketing Course

Advanced Digital Marketing Course

Enhance your skills and knowledge in the field of digital marketing with our comprehensive course. Learn the latest strategies and techniques to effectively promote products and services online.

  • Category Digital Marketing
Advanced Digital Marketing Course

What you'll learn

  • Mastery in Digital Marketing
  • Advanced SEO Techniques and Keyword research strategies
  • Social Media Optimization strategies for platforms like Facebook, Instagram, LinkedIn, Twitter and YouTube
  • Tracking Advanced Analysis and Analytics of Website and Campaign
  • Digital Marketing Tools Mastery.
  • Content marketing and copywriting essentials

Course Syllabus

Mastery in Digital Marketing:
  • Setting up and executing successful campaigns.
  • Understanding the digital marketing ecosystem.
WordPress Website Development:
  • and e-commerce websites.
  • dynamic
  • Building informational
  • Customizing themes and plugins.
  • Maintaining and optimizing websites for performance.
Advanced Graphics Designing & Video Editing in Canva:
  • Creating stunning visuals for marketing.
  • Mastering Canva Pro tools for professional designs.
  • Video editing techniques for engaging content
Advanced Content Creation
  • Storyboarding and creating content for all formats.
  • Writing persuasive and engaging copy.
Advanced SEO Techniques
  • Keyword research tools and techniques.
  • Local SEO and voice search optimization.
  • On-page and off-page SEO strategies
PPC Advertising & Google Ads Campaigns
  • Display
  • and Shopping campaigns
  • Creating and managing Search
  • Retargeting and conversion tracking.
Social Media Optimization (SMO)
  • Hashtag strategies and community building
  • Optimizing profiles and pages for better visibility
Social Media Marketing (SMM)
  • Audience targeting and engagement techniques
  • Designing platform-specific campaigns.
  • Performance analysis.
Content Marketing & Copywriting
  • Planning and distributing high-impact content.
  • Writing for SEO and conversions.
Email Marketing Automation
  • A/B testing and analytics
  • Building and managing email lists.
  • Creating workflows for automation.
Data-Driven Marketing & Google Analytics:
  • Creating custom reports and dashboards
  • Data-driven decision-making.
  • Interpreting key performance indicators (KPIs).
Influencer & Affiliate Marketing:
  • Building collaborations with influencers
  • Managing affiliate programs
Digital Marketing Strategy Development:
  • Conducting market research.
  • Implementing integrated marketing strategies
  • Setting goals and KPIs.
Advanced Analytics for Website & Campaigns:
  • Analyzing campaign performance.
  • Tools for advanced analytics
  • Tracking user behavior on websites.
Digital Marketing Tools Mastery:
  • Buffer
  • Hootsuite
  • and more.
  • Integrating tools into daily marketing workflows
  • Overview of tools like SEMrush

Course Syllabus

  • Setting up and executing successful campaigns.
  • Understanding the digital marketing ecosystem.

  • and e-commerce websites.
  • dynamic
  • Building informational
  • Customizing themes and plugins.
  • Maintaining and optimizing websites for performance.

  • Creating stunning visuals for marketing.
  • Mastering Canva Pro tools for professional designs.
  • Video editing techniques for engaging content

  • Storyboarding and creating content for all formats.
  • Writing persuasive and engaging copy.

  • Keyword research tools and techniques.
  • Local SEO and voice search optimization.
  • On-page and off-page SEO strategies

  • Display
  • and Shopping campaigns
  • Creating and managing Search
  • Retargeting and conversion tracking.

  • Hashtag strategies and community building
  • Optimizing profiles and pages for better visibility

  • Audience targeting and engagement techniques
  • Designing platform-specific campaigns.
  • Performance analysis.

  • Planning and distributing high-impact content.
  • Writing for SEO and conversions.

  • A/B testing and analytics
  • Building and managing email lists.
  • Creating workflows for automation.

  • Creating custom reports and dashboards
  • Data-driven decision-making.
  • Interpreting key performance indicators (KPIs).

  • Building collaborations with influencers
  • Managing affiliate programs

  • Conducting market research.
  • Implementing integrated marketing strategies
  • Setting goals and KPIs.

  • Analyzing campaign performance.
  • Tools for advanced analytics
  • Tracking user behavior on websites.

  • Buffer
  • Hootsuite
  • and more.
  • Integrating tools into daily marketing workflows
  • Overview of tools like SEMrush

Requirements

  • Laptop
  • Good wifi

Description

Advanced Digital Marketing Course

This Advanced Digital Marketing Course is designed for professionals and businesses who want to take their online presence to the next level. Through hands-on learning, participants will master strategies to Optimise their online campaigns, improve ROI, and Analyse customer data effectively. The course combines theory and practice to empower learners to implement actionable techniques in real-world scenarios.

  • Mastery in Digital Marketing WordPress Website Development (Informational/Dynamic/E-Commerce) Advanced Level of Graphics Designing and Video Editing in Canva and Canva Pro Advanced Content Creation
  • Advanced SEO Techniques and Keyword research strategies Mastering PPC Advertising and Google Ads All type of Campaigns Social Media Optimization strategies for platforms like Facebook, Instagram, LinkedIn, Twitter and YouTube Social Media Marketing strate
  • Content marketing and copywriting essentials Email marketing automation and analytics Data-driven marketing using Google Analytics
  • Influencer and affiliate marketing tactics How to develop a complete digital marketing strategy
  • Tracking Advanced Analysis and Analytics of Website and Campaign Digital Marketing Tools Mastery.

Who this course is for:

  • Marketing professionals looking to upskill
  • Business owners aiming to boost online sales
  • Students aspiring to enter the digital marketing field
  • Freelancers wanting to expand their skill set

Meet your instructors

image

Gaurav Kumar

Digital Marketing & web Development
View Profile

Gaurav Kumar is a Digital Marketing Trainer with Expertise in Digital Marketing, Web Developer, and Graphics Designer with over 5 years of experience. He has worked as a Corporate Trainer and strategist for startups and established businesses. Key Expertise & Achievements: Advanced SEO, Google...

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Course Syllabus

Mastery in Digital Marketing:
  • Setting up and executing successful campaigns.
  • Understanding the digital marketing ecosystem.
WordPress Website Development:
  • and e-commerce websites.
  • dynamic
  • Building informational
  • Customizing themes and plugins.
  • Maintaining and optimizing websites for performance.
Advanced Graphics Designing & Video Editing in Canva:
  • Creating stunning visuals for marketing.
  • Mastering Canva Pro tools for professional designs.
  • Video editing techniques for engaging content
Advanced Content Creation
  • Storyboarding and creating content for all formats.
  • Writing persuasive and engaging copy.
Advanced SEO Techniques
  • Keyword research tools and techniques.
  • Local SEO and voice search optimization.
  • On-page and off-page SEO strategies
PPC Advertising & Google Ads Campaigns
  • Display
  • and Shopping campaigns
  • Creating and managing Search
  • Retargeting and conversion tracking.
Social Media Optimization (SMO)
  • Hashtag strategies and community building
  • Optimizing profiles and pages for better visibility
Social Media Marketing (SMM)
  • Audience targeting and engagement techniques
  • Designing platform-specific campaigns.
  • Performance analysis.
Content Marketing & Copywriting
  • Planning and distributing high-impact content.
  • Writing for SEO and conversions.
Email Marketing Automation
  • A/B testing and analytics
  • Building and managing email lists.
  • Creating workflows for automation.
Data-Driven Marketing & Google Analytics:
  • Creating custom reports and dashboards
  • Data-driven decision-making.
  • Interpreting key performance indicators (KPIs).
Influencer & Affiliate Marketing:
  • Building collaborations with influencers
  • Managing affiliate programs
Digital Marketing Strategy Development:
  • Conducting market research.
  • Implementing integrated marketing strategies
  • Setting goals and KPIs.
Advanced Analytics for Website & Campaigns:
  • Analyzing campaign performance.
  • Tools for advanced analytics
  • Tracking user behavior on websites.
Digital Marketing Tools Mastery:
  • Buffer
  • Hootsuite
  • and more.
  • Integrating tools into daily marketing workflows
  • Overview of tools like SEMrush

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