Advanced Digital Marketing Course

Enhance your skills and knowledge in the field of digital marketing with our comprehensive course. Learn the latest strategies and techniques to effectively promote products and services online.

  • Category Digital Marketing
Advanced Digital Marketing Course

What you'll learn

  • Mastery in Digital Marketing
  • Advanced SEO Techniques and Keyword research strategies
  • Social Media Optimization strategies for platforms like Facebook, Instagram, LinkedIn, Twitter and YouTube
  • Tracking Advanced Analysis and Analytics of Website and Campaign
  • Digital Marketing Tools Mastery.
  • Content marketing and copywriting essentials

Course Syllabus

Mastery in Digital Marketing:
  • a:2:{i:0;s:46:"Understanding the digital marketing ecosystem.";i:1;s:46:"Setting up and executing successful campaigns.";}
WordPress Website Development:
  • a:3:{i:0;s:55:"Building informational dynamic and e-commerce websites.";i:1;s:31:"Customizing themes and plugins.";i:2;s:52:"Maintaining and optimizing websites for performance.";}
Advanced Graphics Designing & Video Editing in Canva:
  • a:3:{i:0;s:40:"Creating stunning visuals for marketing.";i:1;s:51:"Mastering Canva Pro tools for professional designs.";i:2;s:45:"Video editing techniques for engaging content";}
Advanced Content Creation
  • a:2:{i:0;s:37:"Writing persuasive and engaging copy.";i:1;s:51:"Storyboarding and creating content for all formats.";}
Advanced SEO Techniques
  • a:3:{i:0;s:35:"On-page and off-page SEO strategies";i:1;s:38:"Keyword research tools and techniques.";i:2;s:40:"Local SEO and voice search optimization.";}
PPC Advertising & Google Ads Campaigns
  • a:3:{i:0;s:28:"Creating and managing Search";i:1;s:31:"Display and Shopping campaigns.";i:2;s:36:"Retargeting and conversion tracking.";}
Social Media Optimization (SMO)
  • a:2:{i:0;s:51:"Optimizing profiles and pages for better visibility";i:1;s:41:"Hashtag strategies and community building";}
Social Media Marketing (SMM)
  • a:3:{i:0;s:38:"Designing platform-specific campaigns.";i:1;s:44:"Audience targeting and engagement techniques";i:2;s:21:"Performance analysis.";}
Content Marketing & Copywriting
  • a:2:{i:0;s:46:"Planning and distributing high-impact content.";i:1;s:32:"Writing for SEO and conversions.";}
Email Marketing Automation
  • a:3:{i:0;s:34:"Building and managing email lists.";i:1;s:34:"Creating workflows for automation.";i:2;s:25:"A/B testing and analytics";}
Data-Driven Marketing & Google Analytics:
  • a:3:{i:0;s:47:"Interpreting key performance indicators (KPIs).";i:1;s:39:"Creating custom reports and dashboards.";i:2;s:28:"Data-driven decision-making.";}
Influencer & Affiliate Marketing:
  • a:2:{i:0;s:40:"Building collaborations with influencers";i:1;s:27:"Managing affiliate programs";}
Digital Marketing Strategy Development:
  • a:3:{i:0;s:27:"Conducting market research.";i:1;s:23:"Setting goals and KPIs.";i:2;s:44:"Implementing integrated marketing strategies";}
Advanced Analytics for Website & Campaigns:
  • a:3:{i:0;s:35:"Tracking user behavior on websites.";i:1;s:31:"Analyzing campaign performance.";i:2;s:28:"Tools for advanced analytics";}
Digital Marketing Tools Mastery:
  • a:2:{i:0;s:57:"Overview of tools like SEMrush Hootsuite Buffer and more.";i:1;s:48:"Integrating tools into daily marketing workflows";}

Course Syllabus

  • Understanding the digital marketing ecosystem.
  • Setting up and executing successful campaigns.

  • Building informational dynamic and e-commerce websites.
  • Customizing themes and plugins.
  • Maintaining and optimizing websites for performance.

  • Creating stunning visuals for marketing.
  • Mastering Canva Pro tools for professional designs.
  • Video editing techniques for engaging content

  • Writing persuasive and engaging copy.
  • Storyboarding and creating content for all formats.

  • On-page and off-page SEO strategies
  • Keyword research tools and techniques.
  • Local SEO and voice search optimization.

  • Creating and managing Search
  • Display and Shopping campaigns.
  • Retargeting and conversion tracking.

  • Optimizing profiles and pages for better visibility
  • Hashtag strategies and community building

  • Designing platform-specific campaigns.
  • Audience targeting and engagement techniques
  • Performance analysis.

  • Planning and distributing high-impact content.
  • Writing for SEO and conversions.

  • Building and managing email lists.
  • Creating workflows for automation.
  • A/B testing and analytics

  • Interpreting key performance indicators (KPIs).
  • Creating custom reports and dashboards.
  • Data-driven decision-making.

  • Building collaborations with influencers
  • Managing affiliate programs

  • Conducting market research.
  • Setting goals and KPIs.
  • Implementing integrated marketing strategies

  • Tracking user behavior on websites.
  • Analyzing campaign performance.
  • Tools for advanced analytics

  • Overview of tools like SEMrush Hootsuite Buffer and more.
  • Integrating tools into daily marketing workflows

Requirements

  • Laptop
  • Good wifi

Description

Advanced Digital Marketing Course

This Advanced Digital Marketing Course is designed for professionals and businesses who want to take their online presence to the next level. Through hands-on learning, participants will master strategies to Optimise their online campaigns, improve ROI, and Analyse customer data effectively. The course combines theory and practice to empower learners to implement actionable techniques in real-world scenarios.

  • Mastery in Digital Marketing WordPress Website Development (Informational/Dynamic/E-Commerce) Advanced Level of Graphics Designing and Video Editing in Canva and Canva Pro Advanced Content Creation
  • Advanced SEO Techniques and Keyword research strategies Mastering PPC Advertising and Google Ads All type of Campaigns Social Media Optimization strategies for platforms like Facebook, Instagram, LinkedIn, Twitter and YouTube Social Media Marketing strate
  • Content marketing and copywriting essentials Email marketing automation and analytics Data-driven marketing using Google Analytics
  • Influencer and affiliate marketing tactics How to develop a complete digital marketing strategy
  • Tracking Advanced Analysis and Analytics of Website and Campaign Digital Marketing Tools Mastery.

Who this course is for:

  • Marketing professionals looking to upskill
  • Business owners aiming to boost online sales
  • Students aspiring to enter the digital marketing field
  • Freelancers wanting to expand their skill set

Meet your instructors

image

Gaurav Kumar

Digital Marketing & web Development
View Profile

Gaurav Kumar is a Digital Marketing Trainer with Expertise in Digital Marketing, Web Developer, and Graphics Designer with over 5 years of experience. He has worked as a Corporate Trainer and strategist for startups and established businesses. Key Expertise & Achievements: Advanced SEO, Google...

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Course Syllabus

  • Understanding the digital marketing ecosystem.
  • Setting up and executing successful campaigns.

  • Building informational dynamic and e-commerce websites.
  • Customizing themes and plugins.
  • Maintaining and optimizing websites for performance.

  • Creating stunning visuals for marketing.
  • Mastering Canva Pro tools for professional designs.
  • Video editing techniques for engaging content

  • Writing persuasive and engaging copy.
  • Storyboarding and creating content for all formats.

  • On-page and off-page SEO strategies
  • Keyword research tools and techniques.
  • Local SEO and voice search optimization.

  • Creating and managing Search
  • Display and Shopping campaigns.
  • Retargeting and conversion tracking.

  • Optimizing profiles and pages for better visibility
  • Hashtag strategies and community building

  • Designing platform-specific campaigns.
  • Audience targeting and engagement techniques
  • Performance analysis.

  • Planning and distributing high-impact content.
  • Writing for SEO and conversions.

  • Building and managing email lists.
  • Creating workflows for automation.
  • A/B testing and analytics

  • Interpreting key performance indicators (KPIs).
  • Creating custom reports and dashboards.
  • Data-driven decision-making.

  • Building collaborations with influencers
  • Managing affiliate programs

  • Conducting market research.
  • Setting goals and KPIs.
  • Implementing integrated marketing strategies

  • Tracking user behavior on websites.
  • Analyzing campaign performance.
  • Tools for advanced analytics

  • Overview of tools like SEMrush Hootsuite Buffer and more.
  • Integrating tools into daily marketing workflows

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Course Syllabus

Mastery in Digital Marketing:
  • a:2:{i:0;s:46:"Understanding the digital marketing ecosystem.";i:1;s:46:"Setting up and executing successful campaigns.";}
WordPress Website Development:
  • a:3:{i:0;s:55:"Building informational dynamic and e-commerce websites.";i:1;s:31:"Customizing themes and plugins.";i:2;s:52:"Maintaining and optimizing websites for performance.";}
Advanced Graphics Designing & Video Editing in Canva:
  • a:3:{i:0;s:40:"Creating stunning visuals for marketing.";i:1;s:51:"Mastering Canva Pro tools for professional designs.";i:2;s:45:"Video editing techniques for engaging content";}
Advanced Content Creation
  • a:2:{i:0;s:37:"Writing persuasive and engaging copy.";i:1;s:51:"Storyboarding and creating content for all formats.";}
Advanced SEO Techniques
  • a:3:{i:0;s:35:"On-page and off-page SEO strategies";i:1;s:38:"Keyword research tools and techniques.";i:2;s:40:"Local SEO and voice search optimization.";}
PPC Advertising & Google Ads Campaigns
  • a:3:{i:0;s:28:"Creating and managing Search";i:1;s:31:"Display and Shopping campaigns.";i:2;s:36:"Retargeting and conversion tracking.";}
Social Media Optimization (SMO)
  • a:2:{i:0;s:51:"Optimizing profiles and pages for better visibility";i:1;s:41:"Hashtag strategies and community building";}
Social Media Marketing (SMM)
  • a:3:{i:0;s:38:"Designing platform-specific campaigns.";i:1;s:44:"Audience targeting and engagement techniques";i:2;s:21:"Performance analysis.";}
Content Marketing & Copywriting
  • a:2:{i:0;s:46:"Planning and distributing high-impact content.";i:1;s:32:"Writing for SEO and conversions.";}
Email Marketing Automation
  • a:3:{i:0;s:34:"Building and managing email lists.";i:1;s:34:"Creating workflows for automation.";i:2;s:25:"A/B testing and analytics";}
Data-Driven Marketing & Google Analytics:
  • a:3:{i:0;s:47:"Interpreting key performance indicators (KPIs).";i:1;s:39:"Creating custom reports and dashboards.";i:2;s:28:"Data-driven decision-making.";}
Influencer & Affiliate Marketing:
  • a:2:{i:0;s:40:"Building collaborations with influencers";i:1;s:27:"Managing affiliate programs";}
Digital Marketing Strategy Development:
  • a:3:{i:0;s:27:"Conducting market research.";i:1;s:23:"Setting goals and KPIs.";i:2;s:44:"Implementing integrated marketing strategies";}
Advanced Analytics for Website & Campaigns:
  • a:3:{i:0;s:35:"Tracking user behavior on websites.";i:1;s:31:"Analyzing campaign performance.";i:2;s:28:"Tools for advanced analytics";}
Digital Marketing Tools Mastery:
  • a:2:{i:0;s:57:"Overview of tools like SEMrush Hootsuite Buffer and more.";i:1;s:48:"Integrating tools into daily marketing workflows";}

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